Wednesday, 13 June 2012


T-Shirts





Campaign posters







Poster 1 - Charity is for 'doing', and we like to do things 'Just For You'.

Poster 2 - We Hope to inspire and create change 'Just For You'.

Poster 3 - We have faith in what we do, to create moments 'Just For You'.

All three posters have all 3 elements of what the brief required, Faith, Hope Charity. They all roll off the tongue and finish with the campaign message.

Websites


Twitter Just For You





Social media is one of the most important elements in our day to day life. 

Having a twitter page for ‘Just For You’ allows people that have received specific posters or downloaded the poster from the app, to talk to one an other and discuss there pieces. This then allows interaction for other people to engage with each other and the topic in hand.

Just For You Page






The ‘Just For You’ web page sits perfectly on the website.

The page itself is made up of a description of what the campaign is about, why and who for. on the page you are also able to download the mobile application via a code form a member of the time to change staff. (You must have spoke to a member of the time to change team to have abled to qualify for the code).

There is also a link to the specific ‘Just For you’ twitter page.

Website re-designed



Using speech marks as the main focus, it enhances the fact that the campaign is aimed at getting people to talk. The speech marks are also hand made, which reflect the overall style of the communication design.

Time to change website re-design




The original ‘Time to Change’ website is something that lacks in visual identity and branding.

It will be my job to enforce the identity even further so that the charity can express the awareness, and use its visual branding so people know what to expect when they see the relevant message.

App Pages






How the App works is simple. Simply download the App, and then each day will be a inspirational poster available to download for you mobile device. Not anyone can download the App, only those that have been selected via the time to change website.

App Button


Interactive App / Posters







Having been inspired by the recent christmas gift app developed in 2011, apple decided to create an app, that enables you to download an app for free, for 12days of the christmas period.

This would be a great idea to do something like this for the charity I have created. 

The idea of this application however is slightly different, instead of downloading free application, instead specific people with a code, (which they receive from a time to change member of staff) can download inspirational wallpapers for there mobile device.

There will be a wallpaper available for everyday of the year, so when the individual was to look at there phone, there will always be that moment of inspiration to up lift them through the day. 

This is a great way to let the people know that the charity is not all about awareness, its also about taking the time to do little things a long side, is what really matters.

Packaging / Sending the posters




These lovely brown poster tubes will be the perfect way to send the limited edition silkscreens. There is also room for a little branding to go on these tubes for example on the head and the casing.

Friday, 8 June 2012

Logo




The logo is sympathetic and complimentary of the original time to change campaign.

The font choices play with the use of letterpress, which replicates the original style of the design that time to change had used before.

Just For You


Just For You:

Just for you highlights the fact that its suggests that something is specifically for the individual.

This will also work in a number of logo styles and mediums for print and digital media.




Campaign Title

What will be the name of the campaign?:

Especially for you

This is for you

Just for you

something for you

a gift for you

???