Wednesday, 1 February 2012

Identifying an Issue



'Time to change' is great charity, and so are many other charity's that pursue awareness for the mental health. As a print designer I love there approach and style of the design that they have undertaken in the example above.

However for me, the issue is simple, 'the message'. The words 'Hope Your Ok' for me identifies the fact that someone is down and are not in a up beat manor. For me the words 'hope your ok' are rather patronizing, and to be honest, they dont do anything. The word 'hope' does not take any action towards the indavidual, but only identifies that the person needs hope, to get through there day.

Personally I feel the message should 'act' on the fact that the indavidual is suffering from a mental condition, but should not patronize with using hope as the key message. The message should be personal, and up beat, in order to make the indavidual feel special, to make there day start with a smile, and feel they have received something that is acting in order to make them feel better...

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